My copywriter partner and I ran an Instagram account focused on the relationship between my two dogs, @PeteandTally. Their social account ended up going semi-viral (in the dog blog world) and continued to grow engagement worldwide.
They’ve been:
recognized by the writer of Spiderman
featured on the front page of Reddit several times
showcased on Daily Mail, Huffington Post, Buzz Feed, and People Magazine
labeled #50 on “The Top 50 Cutest Couples on Social Media” by a TV Show in Europe
created lots of free work, willingly, of course, for big brands like AT&T, Voya, Novant Health, and Red Cross
Their most proud achievement? A social campaign they launched during the Sochi Olympics to raise awareness of dog slaughtering in the area. People worldwide joined in on the cause, and yes, we cried. #someonethrowthemabone
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